in internet marketing you must prepare your own Internet marketing
strategy that includes:
* A detailed report on the state.
* A detailed report on the "visibility" on the web site search engines
* Detailed instructions for changes in content, code and host the site.
* Service information to add to the code of each page of the site
* Business files necessary to add a host site
* Data necessary for registration in catalogs and search engines
* A detailed analysis of competition in selected keywords
* Strategy for building links from other sites in the subject field.
* Recommendations for site performance -- increasing the visits / sales
At this stage check whether it is properly organized internal
structure of links between pages and how content pages corresponding
to the thematic area of the site, complying with the selected
keywords.
Host should find several files that facilitate the indexing of pages
and restricting the work of robots - they do not engage in unnecessary
index (official) files.
Verify the opportunity to be available as soon as easy and intuitive
way. Most visitors see the Internet as an information resource and a
site that is not friendly (and bad navigation unclear) quickly ignored
by potential customers. Recommendations for improving the structure
and navigation are described in detail the strategy for Internet
marketing. Visibility on the Internet determines the quantity of
Internet traffic (visits), who will receive your site. This assessment
indexing site - that is in the indexes of search engines. Verify its
classification selected keywords for each search engine.
Verify a Page Rank site - this is the assessment of the value of the
site to search engines determine. To check sites that have links to
your site - the quantity of these sites and their quality - how their
content is relevant to your site and how those sites are valued by
search engines.
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